Bhai Dooj, two days after Diwali
A Bhai Dooj gift for when you can't put the tilak on in person
Bhai Dooj comes at the tail end of Diwali, when plenty of siblings are already back in different cities. Send a Wrapped story instead: your chat turned into numbers, a letter, a few coupons, opened from one link.
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what theirs could say
Who texts more
Little sis
62%, mostly links to buy
Your hour
11pm
after the parents sleep
Top emoji
馃檮
a sibling classic
Bhai Dooj falls on the second day of the bright half of Kartik, two days after Diwali. A sister puts a tilak on her brother's forehead, does an aarti and feeds him sweets, praying for his long life, and he gives her a gift. The story behind it is Yama, the god of death, visiting his sister Yamuna, who welcomed him with a tilak and a meal.
It goes by other names too: Bhau Beej in Maharashtra, Bhai Phonta in Bengal, Bhai Tika in Nepal. Whatever your family calls it, the day is about siblings, and it comes when everyone is tired from Diwali and some are already on the train home.
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How to make one
It takes about five minutes. Your draft saves as you go, so you can stop and come back later.
- 1
Export your chat
In WhatsApp, tap your sibling's name, then Export Chat. Your phone counts it, and only numbers and short phrases are saved.
- 2
Add the tilak part
Write the letter as your Bhai Dooj wish, add photos from this Diwali or ten Diwalis ago, and a few coupons.
- 3
Send the link that morning
They tap the gift with their name on it and go through the story. You'll see their reply on your responses page.
inside the story
What goes in
Your chat in numbers
Total messages, who sends more, messages after midnight, your top words and the emoji you two overuse.
A letter for the day
Wax sealed and opened first, for the wish you'd say with the tilak.
Coupons from sibling to sibling
One meal at your place, cooked by you. One time you take the blame. Redeem anytime.
Photos as polaroids
Diwali photos from every year you can find, from sparklers at six to the group photo where everyone blinked.
Bhai Dooj gift ideas when you're in different cities
- 01
Send a box of their favorite sweets and the link on the same day.
- 02
Make a coupon for the home cooked meal you'd have served them on Bhai Dooj.
- 03
Put a photo from every Diwali you can find in one row of polaroids.
- 04
Quiz them on family Diwali trivia, like who burned the rangoli that one year.
- 05
Use the scratch card to reveal your gift, like a booked train ticket home.
- 06
Write a top 5 of things they did for you this year that they think you didn't notice.
- 07
Add the song that plays at every family function.
Bhai Dooj messages you can copy
Copy one into the letter slide, or send it with the link.
Happy Bhai Dooj. Consider the tilak applied, the sweet fed and the gift still owed.
Can't do the aarti from here, so I'm sending the long life wish by link. Happy Bhai Dooj.
You ate the last kaju katli again this Diwali. I'm choosing to forgive you. Happy Bhai Dooj.
Happy Bhau Beej. Come home soon, mom has started cooking for you already.
You were the first person I called after every big thing. Happy Bhai Dooj.
Same chaos as when we were kids, just on WhatsApp now. Happy Bhai Dooj.
Long life, good health and a phone that's always charged when I call. Happy Bhai Dooj.
Your chat stays on your phone.
Your browser counts the export on the spot. We only receive the totals, and the page is hidden from search engines, with an optional 4 digit passcode.
good to know
Questions
What's a good Bhai Dooj gift for a brother or sister who lives away?
Something that arrives on the day. A Wrapped story is one link with your chat stats, a letter, photos and coupons, ready in about five minutes, so you can make it on Diwali night and send it in the morning.
When is Bhai Dooj?
On the second day of the bright fortnight of Kartik, two days after Diwali, usually in late October or November.
Is Bhai Dooj the same as Raksha Bandhan?
Both celebrate siblings, but they're different days. On Raksha Bandhan, in August, a sister ties a rakhi. On Bhai Dooj, after Diwali, she puts a tilak on her brother's forehead and prays for his long life.
Can my parents open it on their phone too?
Anyone with the link can open it in the browser, with nothing to install. Keep it to the two of you with a 4 digit passcode.
We barely text, we call. Does it still work?
Yes. Skip the chat step and make it from the letter, photos, quiz, coupons and a song.